The founder of Papa John’s faced severe repercussions when he was recorded using a racial slur, resulting in his resignation and the tarnishing of the company’s reputation. In efforts to distance itself from the scandal and move forward, Papa John’s Pizza has unveiled a new logo and a subtle name adjustment.
The company’s press release emphasized that the rebranding signifies a fresh start for Papa John’s, aiming to leave behind the controversy surrounding its former founder. By dropping the apostrophe and becoming “Papa Johns,” the brand signals a departure from its association with Schnatter and his disgraceful actions.
Originally established in Indiana and later relocating to Kentucky, Papa John’s is now gearing up for a significant move. With plans to establish a new global headquarters in Atlanta, Georgia, the company looks forward to embracing the region’s vibrant energy and diverse talent pool.
CEO Rob Lynch expressed excitement about the upcoming Atlanta headquarters, highlighting the city’s strategic location and accessibility to domestic and international markets. Additionally, Papa John’s decision to sell land in Kentucky reflects its commitment to the relocation process and signifies a shift in its operational focus.
Max Wetzel, Papa Johns’ chief commercial officer, emphasized the brand’s dedication to excellence and growth. The rebranding efforts aim to reinforce Papa John’s commitment to quality while ushering in a new era of innovation and progress.
In summary, Papa Johns’ rebranding signifies a pivotal moment in the company’s history, symbolizing growth, renewal, and a steadfast commitment to moving forward from past controversies.